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Durrell Wildlife Conservation Trust

Durrell Logo

World renowned wildlife conservation trust founded in Jersey by the late Gerald Durrell. The trust continues with its struggle to save species from extinction around the globe.

Built: September 2007
Visit: http://www.durrell.org »

The Brief

  • To create a professional website for the Trust that will encourage users to interact, contribute and learn.
  • Website must reflect the quality and reputation that Durrell enjoys both locally and internationally.
  • Must use the highest web standards in terms of  Accessibility and Search Engine Optimisation (SEO).
  • High level of interactivity for users to download factsheets and view multimedia content.
  • Secure E-Commerce section to sell Durrell products, memberships and donations.

 

The Solution

Durrell Homepage
Website Screenshots
Durrell Subpage Durrell - Shop Durrell - Donations

BlueBox Creative developed a bespoke website for Durrell which not only reflected their brand but also reinforced the message of 'saving animals from extinction'. Utilising fash animation, streamed video and other interactive media, a website was developed which both received worldwide aclaim and also served to increase awareness of the trust, encourage more members to join and increased sales of Durrell products.

 

The Results

  • Averaging 1.6 million 'hits' per month
  • Over 60,000 individual visits per month
  • Sales increased by 500% on previous website
  • Increase in membership
  • Increased awareness of Durrell's purpose
  • Winner of the 2008 Jersey Chartered Institute of Marketing Award for 'Best Use of New Media'
“The increase in interest in all aspects of the website has exceeded all expectations. BlueBox Creative’s proactive, friendly & knowledgeable approach to this project has been fantastic. We are thrilled with the impact the new website has made and the funds it has already generated for the Trust in its first month of business.”

Caron Glover - Website and Communications Manager - Durrell Wildlife Conservation Trust

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